What is Zenbu?
Zenbu is a marketing language web app for social media content that anyone can understand. From content guru to CEO.
Translate your activity into value, using just three marketing KPIs.
Create meaningful reports and document your impact in seconds.
Learn from your successes and failures across brands and markets.
How we help our clients measure social
For the part of the industry who produces content for social media, Zenbu offers an opportunity for qualifying - and a direction for - our work. All activities are considered instrumental. You either have to get someone to act, share - or obtain feedback – and at all times keeping economic efficiency in mind. The system forces us to evaluate which tasks we have to solve through social media, but also the type of solution we should recommend and develop. Last, but not least, Zenbu makes provides qualified measurements for how the implemented effort worked. All together Zenbu can only improve our solutions.
With Zenbu we get a quick and easy overview of how our content is performing, how much value we’re generating and if we’re reaching enough of the people that we want to influence. Zenbu takes the social media jargon out and gives us results in a few, meaningful KPIs and in plain marketing speak!
Zenbu cuts through the hype! It lets us compare apples with apples when it comes to social media marketing performance. Finally we have a clean and simple overview of how our strategies create business value.